Signal, Unilever's world-leading oral care brand and FDI's only certified toothpaste brand, has officially introduced its new Signal Action 1 2 3 Charcoal White toothpaste variant in Myanmar on June 14, 2019. This newly launched toothpaste is formulated with natural ingredients such as powerful charcoal and lemon peel extract, which help remove yellowing and stains from teeth, leaving them naturally white and beautiful.
Speaking about the purpose of launching this new product, Signal's Brand Manager Ma Khin Sandar Kyi said, "At Signal, we believe every smile matters. In our daily lives, as we constantly interact with people, having yellow teeth or bad breath whenever we open our mouths can be quite uncomfortable—both for ourselves and for the people around us. Signal Charcoal's new toothpaste can not only give every family good dental health but also provide bright, beautiful smiles and a fresh, fragrant breath. I believe that the set of beautiful white teeth Signal aims to deliver can give a person a radiant smile and complete confidence."
The launch event was held at the Junction City Promotion Area, where Signal decorated the venue in a fresh and innovative style, highlighting the charcoal and lemon ingredients featured in its newly launched toothpaste variant. The launch event for the new toothpaste variant was attended by the internationally renowned singer He Lay's family and child artist Htate Htar Thakin. The program included performances by singer He Lay, fun games played by Htate Htar Thakin and He Lay's two sons, as well as enjoyable games played together with attendees. All attendees also had the opportunity to participate in exciting lucky draw programs and game activities.
The new Signal Charcoal toothpaste variant is produced by combining Signal's technology with high-quality, powerful charcoal and lemon peel extract sourced from Italy, along with other natural ingredients. In keeping with Signal's core belief that "every smile matters," the powerful formula used in this new toothpaste variant naturally removes stains from teeth and restores their original beautiful smile.
Signal has already set a Guinness World Record by holding the world's largest oral and dental health awareness lecture, with the participation of 2,500 students, in Myanmar in August 2018. Signal continuously strives to raise awareness among consumers about how oral health is directly linked to overall physical health, and produces Signal toothpastes that can address these health concerns, helping to create family lives with flawless oral health and beautiful white teeth. As the only toothpaste brand certified and endorsed by the FDI, Signal is committed to continuously producing toothpastes that not only support the oral health of families across Myanmar but also deliver white teeth and fresh-smelling breath.
